Branding & Website Design
Socialbakers Event – Visual Identity & Campaign Assets
I designed the brand identity and website for a boutique hotel in Nosara, using earthy tones and organic elements to reflect its calm, eco-conscious vibe.
Project & Company Details
Socialbakers (now part of Emplifi) is a leading AI-powered social media marketing platform that helps brands understand and grow their digital presence. They host events for marketers, influencers, and industry professionals to share insights and trends in social media.
The goal
To create a cohesive set of visual assets for an upcoming Socialbakers event that would energize the brand’s presence, align with its identity, and effectively promote the event across digital and physical platforms.
The solution
I developed key visual assets for both digital and print, including event graphics, stage backdrops, presentation templates, and social media content. The visuals combined bold layouts with brand colors to drive recognition and engagement, all while staying consistent with Socialbakers’ tone and style.
result
Although the event was canceled just days before launch, the project demonstrated my ability to deliver a full suite of high-quality visuals under tight deadlines. The work showed strong alignment with brand guidelines and an understanding of designing for live, high-impact environments.
Related Projects
THE WHITE PALMS – NOSARA, COSTA RICA
Role
Lead Graphic Designer
Contribution
I developed a refined brand identity and website using earthy tones, organic forms, and a minimalist layout. The design captured the hotel’s eco-conscious values and tranquil atmosphere, creating a digital presence that felt both natural and inviting.
Altima Lighting & Electrical contracting.
Role
Lead Graphic Designer
Contribution
I designed the logo and branded materials to create a sharp, consistent identity that builds trust and helps the company stand out with both commercial and residential clients.