Branding & Website Design
Altima Electrical Lighting Company
I created the brand identity for a U.S.-based electrical company, using clean design, strong typography, and a minimal color palette to reflect precision, trust, and innovation.
Project & Company Details
Altima Electrical Company is a U.S.-based electrical services provider that specializes in innovation and reliability. They aim to present themselves as technically proficient and highly trustworthy in both commercial and residential sectors.
Project Goal
To develop a complete and cohesive brand identity that reflects the company’s technical expertise, precision, and dependable service. The branding needed to stand out in a competitive market while resonating with both commercial and residential audiences.
Solution
I created a clean, modern visual identity with strong typography and a minimalist color palette to highlight clarity and professionalism. The work included designing the logo, website, business cards, letterheads, and other materials to keep the brand consistent across all client touchpoints.
result
The new brand made Altima look more professional and trustworthy. It helped attract more attention and made the company easier to recognize in a competitive market.
Related Projects
National Museum of Ireland – Decorative Arts & History
Role
Lead Graphic Designer
Contribution
I started with hand-drawn sketches, later digitized into final assets. By omitting facial features, the visuals conveyed universality, blending modern design with historical elements for posters, signage, and exhibition graphics that honored the museum’s heritage.
THE WHITE PALMS – NOSARA, COSTA RICA
Role
Lead Graphic Designer
Contribution
I developed a refined brand identity and website using earthy tones, organic forms, and a minimalist layout. The design captured the hotel’s eco-conscious values and tranquil atmosphere, creating a digital presence that felt both natural and inviting.